Cambridge IGCSE® ® and O Level Business Studies Revision Guide (2nd Edition)

DescriptionThis revised set of resources for Cambridge IGCSE, IGCSE (9-1) and O Level Business Studies syllabuses (0450, 0986, 7115) is thoroughly updated for first examinations from 2020.Build confidence during exam preparation with Cambridge IGCSE® and O Level Business Studies Revision Guide. This comprehensive resource contains specially designed guidance to help students apply their knowledge and skills. Written in a clear style by examiners, this revision guide is perfect for international learners and accompanies the Cambridge IGCSE and O Level Business Studies Coursebook, revised third edition. Answers to revision guide questions are at the back of the book, so students have the freedom to build their skills in the classroom and at home.Key FeaturesConcise and straightforward coverage of the syllabus content aids revision.Progress Check questions help students test their knowledge and understanding, which aids retention as they work their way through the book.Definitions of key terms alongside relevant text help international learners with business words and phrases.Revision Tips remind students about key facts and important pointsChapter summaries review each chapter and allow you to track revision.Exam-style questions at the end of every chapter help build confidence.Answers to the revision guide questions are at the back of the book.Table of ContentsHow to use this bookIntroductionSection 1. Understanding business activity: Business activityClassification of businessesEnterprise, business growth and sizeTypes of business organisationBusiness objectives and stakeholder objectivesSection 2. People in business: Motivating workersOrganisation and managementRecruitment, selection and training of employeesInternal and external communicationSection 3. Marketing: Marketing, competition and the customerMarket researchMarketing mix: product and priceMarketing mix: place and promotionMarketing strategySection 4. Operations management: Production of goods and servicesCosts, scale of production and break-even analysisAchieving quality productionLocation decisionsSection 5. Financial information and decisions: Business finance: needs and sourcesCash-flow forecasting and working capitalIncome statementsStatement of financial positionAnalysis of accountsSection 6. External influences on business activity: Economic issuesEnvironmental and ethical issuesBusiness and the international economyPreparing for assessmentAnswers to progress check and examination-style questionsSample case studiesIndex.