Cambridge IGCSE® Business Studies Coursebook (2nd Edition)

DescriptionEndorsed by University of Cambridge International ExaminationsWritten to cover the Cambridge IGCSE 2012 syllabus, these resources offers valuable, practical support for students. This new edition, available in both print and e-book formats, offers comprehensive syllabus coverage and practical support for students. Each unit contains stimulus material drawn from various business organisations as illustrations of the practical application of Business Studies theory. Presented in full colour throughout, the text includes activities designed to develop key skills and subject-based knowledge, encouraging independent thought and student involvement.Table of ContentsIntroductionSection 1. Business and the Environment in which it Operates:Business activityThe organisationChanging business environmentEconomic environmentSection 2. Business Structure, Organisation and Control:Ownership and internal organisationFinancing business activitySection 3. Business Activity to Achieve Objectives:MarketingProduction (operations management)Financial information and decision-making Section 4. People in Business:Human needs and rewardsManpowerSection 5. Regulating and Controlling Business ActivityReasons for regulationsInfluences on business activity Index Acknowledgements